• Specialist – Digital Marketing Analyst

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    Job Description
    The Responsibilities of the Role:
    • Provide data-driven insights that inform and shape the company's digital marketing strategies.
    • Gather data from various digital marketing channels such as search engines, social media, and email campaigns.
    • Analyse complex data sets to identify trends, opportunities, and threats in the digital marketing landscape.
    • Generate regular reports that summarise key performance indicators (KPIs), metrics, and other actionable insights.
    • Utilise statistical tools and models to forecast future marketing trends and consumer behaviours.
    • Work closely with marketing teams to optimise campaigns based on data-driven recommendations.
    • Implement and manage automated systems for data collection and reporting.
    • Effectively communicate findings and recommendations to non-technical stakeholders through presentations and reports.
    • Work in cross-functional teams, often liaising with marketing, sales, and product development departments.
    • Ensure that all data collection and storage is compliant with relevant laws and regulations, such as GDPR.
    • Stay up-to-date with the latest tools, technologies, and methodologies in digital marketing and data analysis.


    Skill Requirements:
    • Minimum 2 to 3 years of direct experience on digital marketing or data analytics.
    • Bachelor’s degree in Statistics, Computer Science, or a related field.
    • Proficiency in data analysis tools such as SQL, Python, or R, and familiarity with data visualisation tools like Tableau or Power BI.
    • Strong communication skills to effectively present findings and make recommendations to both technical and non-technical stakeholders.
    • Experience with various digital marketing channels like SEO, PPC, social media, and email marketing.
    • A certification in data analytics or digital marketing is a plus, such as Google Analytics Certification or a similar qualification.
    • Foreign nationals are welcome to apply.


    The Package :
    • Attractive Salary (RM 5,500 - RM 7,500).
    • Performance related bonus on an half yearly basis for confirmed staff.
    • 15 days Annual Leave.
    • 14 days Medical Leave.
    • Medical and hospitalization insurance coverage


    Experience Required :
    • Senior Executive


    Location :
    • Kuala Lumpur, WP, Malaysia.


    Employment Type :
    • Full Time.