AM Senior Marketing Automation Developer
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Job Description
The Responsibilities of the Role:
- Works with end business users to develop, code, and launch complex cross channel CRM marketing campaigns.
- Translates end-user-stated business objectives into actionable solutions and understands end-user communication needs and data streams.
- Designs and documents solutions to leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Marketing Cloud capabilities.
- Works with the customer to understand key campaign parameters and requirements.
- Works with other members of the Engagement Services team to provide best practice recommendations to customers.
- Design and document solutions that leverage automation, dynamic content, data-driven segmentation and other sophisticated Salesforce Data Cloud & Marketing Cloud capabilities to maximize customer success.
- Leverage a foundational understanding of data modelling to determine data flow and transformations necessary to import and transform data necessary to run journeys.
- Create automation for file/data import, audience segmentation, and journey kick-offs leveraging automation activities including but not limited to: SQL Queries, File Transfers, Import Files, Data Extracts, Verifications, Send Email, Send SMS.
- Develop SQL code necessary to import and transform data requiring use of Data Extensions and SFTP connectors.
- Create and leverage hand-written AMPscript in order to personalize emails and add dynamic content to said emails.
- Identify and define Journey entry sources and decision splits in any given journey with Data Extensions, Lists (or Audiences), Salesforce Data, API, Events.
- Create HTML based emails handling requirements and issues from various different email service providers (eg. Gmail, Outlook, etc).
- Work independently under direction in order to ensure customer success.
Skill Requirements:
- Excellent command of spoken & written English and Mandarin is added advantage.
- Good multitasking ability.
- Excellent computer knowledge: MS Office including MS Outlook and surfing the internet for information or research.
- Excellent presentation and communication skills.
- Fast typing skills (minimum 35 words per minute).
- Preferably with contact center background.
- Project coordination and resource planning skills.
- Excellent problem-solving and decision-making abilities.
- Speak with good pace, articulate and have clear pronunciation.
- Must have 5 years of experience on the SFMC platform in email, SMS, and push notifications.
- Must have 1 years of experience in setting up Salesforce Data Cloud or comparable Customer Data Platform.
- Other Marketing Automation platform experience is a plus.
- Must have one Certification: Marketing Cloud Admin, Marketing Cloud Consultant, Certified Email Specialist.
The Package :
- Attractive Salary (RM6,250 – RM12,500).
- Mandarin is an added advantage.
- Annual Leave 15 days.
- Medical Leave 14 days.
- Medical and hospitalization coverage.
Experience Required :
- Mid-Senior Level
Location :
- Bangsar South, Kuala Lumpur.
Employment Type :
- Full Time.